Consortium - Data Warehouse

The Consortium is the centerpiece of the Adara 1st party data onboarding solution. It is the component of the broader framework that the Consortium owner will interact with on a daily basis, and from which the owner will run any operations and/or applications. From one side, the data that is treated by the Adara SDK and DRM gets directed into the Consortium and from the other side the Consortium is integrated directly to systems such as Adara Cortex Catalog and Adara Impact.